Review: Amazon Machine Tags
Plugin:
Amazon Machine Tags (version 1.1.2)
WordPress Extend Page
Test Date: March 8, 2008
WP Version: 2.3.3
Plugin Description: Adds the ability to insert product information from Amazon.com into your posts and sidebar using markup tags.
Installation: Activate from plugins page
Minimum Configuration: An Amazon Web Services API key is required in order to use this plugin. A writable cache directory must be created and a snippet of code must be inserted in the sidebar of your theme in order to display the default tags in your sidebar.
Compatible with plugin updater: Yes
Administration: There are options to enter tracking ids for several regional amazon websites. There is also an option to “donate” your unused regions to the plugin author. Since I have only a US affiliate link, for example, I would check the box and all the links to the Canada, France, Germany, Japan, and UK versions of Amazon.com get updated with the plugin author’s ID. Installing an additional plugin such as “IP to Country” the linking to the appropriate website happens automatically. For the purposes of this test sticking to the United States seems fine. You have the option of inserting default tags in the sidebar of every page - at the point where you inserted the code snippet in the sidebar file for your theme.
Usage: Two options for inserting product image links. 1. Add markup tag to a post. 2. Add default tags to the options page for the plugin.
Widgets: No Widget - instructions suggest inserting code into sidebar template file
Test Notes: I started by accidentally trying to insert my Amazon Associates tracking ID in the Amazon Web services key field. Once I realized that this plugin is using the Amazon API I was able to go grab my AWS key and move on to the next step of entering the tracking ID in the right location. There are separate spots in the options page for each of the regional Amazon sites. I added the code snippet into my sidebar and used the default tags spot in the plugins options page to, successfully, insert a product into my sidebar. I then created a post with the markup for an additional product. It displayed nicely, some customization of formatting might be necessary for a production site. This seems to involve updating some files in the plugin itself. To test the necessity of the change to my theme I removed the code from the sidebar. This did remove the sidebar products but had no effect on the product called from my post. So, changing the theme is only needed if you would like products to display in your sidebar.
Final Thoughts: This was not the easiest plugin to configure, but also not the most difficult. I was able to use my existing Amazon Web Services key but the need to change a theme file threw me off a bit. I admit to being fond of widgets or at least the option to use them over editing files. I didn’t really catch the idea behind this plugin initially. But after setting all the configs and making the required change to my template I may have changed my mind. Using the Amazon API makes this a transparent. There are no context links, no fancy pop-ups, and no java script. Either you tagged the item or you did not. This plugin is definitely aimed at links to books but any amazon.com item will work. Changing the default “Further Reading” heading in the sidebar might be necessary if you do not want to use this plugin in the sidebar. The default layouts are contained in XSLT files. Changing these files would add steps to upgrading the plugin in the future.
Potential Improvements: A widget would be very helpful for this plugin. This would alleviate the need to change template files. A button or tag for the post editor would also be useful. The ability to change some of the formatting would be very helpful. Especially the “Further Reading” heading for those inserting products that are not books.
Some exciting new beginnings today. On the technology front a buzz began this morning with a discussion about Twitter’s upcoming launch of their first localization outside of English - in Japan! This was followed by watching the actual press conference at their Digital Garage headquarters in Tokyo which motivated me enough to realize this really was an important story! My first thoughts were to share it OUTSIDE of Japan since there are plenty of commentators WITHIN Japan to cover it. The first answer to come to mind was Allen Stern of CenterNetworks, an excellent blog out of New York covering the world of 2.0, conferences and other happenings in the world.
Following my review of Defensio, Michael Hampton (of Bad Behavior fame) left a comment on the same post assuring that Bad Behavior would run just fine along side Defensio without causing any sort of hiccups for the latter. My thoughts exactly - since Defensio operates more or less on the same principles as that of? Akismet, whereas Bad Behavior’s modus operandi is a bit different.

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